Hey Reader,
Happy Friday, Vitalizers⚡️
From HYROX workouts to a 24-hour cycling challenge to major brand collaborations – everything is building right now.
This week, we’re covering mindset, upcoming events, performance tips, and the biggest updates across the sport.
Let’s dive in 👇
Here’s what to expect this week:
🧠 Mindset
🏆 VTLZR of the Week (New)
📅 Community
🔥 Training
🎧 Must Listen
📰 The Industry
🧠 Quote of the Week
“Success isn’t owned. It’s leased. And rent is due every day.” – J.J. Watt
There’s no shortcut around consistency.
No single workout, long run, or race defines you.
It's the longevity of your work ethic.
The days you crush it.
The days you don't want to do it, but still do.
The commitment to keep showing up anyway.
Stack enough of those days together, and progress is inevitable.
🏆 Vitalizer of the Week: Jenna Myer
Jenna embodies everything VTLZR stands for.
From triathlon sprints and HYROX to marathons and 50.4 miles at Last Man Standing, she’s no stranger to doing hard things.
But what stands out most isn’t just the races.
After a serious car accident that left her in a back brace for months, Jenna didn’t just recover...she fought her way back.
And last night, she showed exactly what that resilience looks like, crushing her VO₂ max test.
Beyond performance, Jenna is a huge part of this community:
📸 Capturing moments as a photographer
🤝 Supporting others at events
⚡ Bringing positive energy wherever she goes
She continues to show up, push forward, and lift others up along the way.
That’s real VTLZR energy.
Keep leading, Jenna 👏
📅 VTLZR Events
Here’s what’s ahead for the community:
📍 Sat, March 21 • VTLZR HYROX Workout + Miami Run Club
In Hoboken - 10 AM - team HYROX workout built to improve your engine: SOLD OUT
In Miami - 9 AM - community miles with the crew and fresh coffee after!
📍 Sat, March 28 • Ruff Ride 24-Hour Cycling Race
We’ve created a VTLZR team for a 24-hour cycling challenge supporting veterans and their service dogs 🇺🇸
You don’t need to ride all 24 hours, hop in, ride a shift, and be part of something bigger.
👉 Join Team VTLZR
📍 Sun, April 12 • VTLZR x adidas Run Club • 10 AM
A special community run with adidas one week out from the Boston and Jersey City Marathons.
Try running in adidas gear. Meet new people. Get some miles in. Let's have a Sunday.
👉 RSVP to join the vibes
📍 Sat, April 18 • Jersey City Marathon Shakeout Run • 9 AM
Powered by Lululemon, RoadRunner, and Apollo Bagels
The day before race day:
- Easy miles
- Big community energy
- Brands + fuel + coffee
This will be one of our biggest runs yet - please RSVP to give our partners an accurate headcount!
👉 RSVP Here
🔥 Fitness Tip of the Week: Fueling Is a Performance Multiplier
Race season is here and most athletes are still underfueling - especially in carb intake.
After our VTLZR+ call with Registered Dietitian Rachel Hannah (Maurten), one thing was clear:
👉 Carbs aren’t optional. They’re the engine.
If you’ve ever “hit the wall,” it wasn’t just fitness. It was fuel.
No matter how fit you are, you need them to perform.
A Simple Strategy
Before Training / Racing: Aim for a carb-based meal 2–3 hours before (think: oatmeal, rice, toast, fruit)
During Long Efforts (60+ min)
• Target 30–60g carbs per hour
• Advanced athletes: up to 90g/hour (with training)
After: Carbs + protein to replenish + recover
🔗 Want to go deeper?
We broke this ALL down in our VTLZR+ session with Maurten’s dietitian, including...
• Carb loading strategies
• Race-day fueling plans
• HYROX vs half marathon vs. marathon fueling
👉 Join VTLZR+ to access the full recording + future sessions
🎧 This Week's Must-Listen: Master Your Inner Voice (Huberman x Goggins)
If you’ve ever hit a wall mid-run, mid-race, or mid-workout — this is for you.
In this conversation, David Goggins breaks down how he built extreme mental toughness by mastering his inner dialogue, not silencing it, but confronting it head-on.
He shares how discipline isn’t about motivation or feeling good, it’s built through constant friction, honest self-reflection, and doing things you don’t want to do.
Goggins explains that growth comes from leaning into discomfort, not avoiding it. Every time you choose the harder path, you’re reinforcing willpower and reshaping how your brain handles stress and fatigue. 
Bottom line:
At a certain point, performance isn’t physical anymore.
It’s how well you can control your mind under pressure.
Train your body, but don’t neglect your mind.
📰 In Other News (this week in fitness)
🔹 Shanghai Marathon Closing In on “Major” Status
The Shanghai Marathon just passed a key evaluation to join the Abbott World Marathon Majors. If it clears one more in 2026, it would become the 9th World Major following Sydney (2024) and Cape Town (2025).
👉 View the full update
🔹 HYROX Makes Qualification Way Harder: Removes Roll-Downs
HYROX has introduced a new “initial offers only” policy for the 2026 World Championship qualification. Now, only the top-eligible athletes in each age group receive a slot; if they decline, the spot is gone (no roll-down to the next finisher).
👉 Read more
🔹 adidas Launches New “Hyperboost” Running Platform
adidas has introduced the Hyperboost Edge, a new innovation for road running performance with improved energy return and cushioning. The launch signals a major push from adidas to compete in the next wave of performance footwear.
👉 Learn more about the drop
🔹 Brooks Enters the Carbon-Plated Trail Race Game
Brooks has officially entered the plated trail-racing space with its new Cascadia Elite, bringing carbon-plate technology off the roads and onto the trails. It’s another sign that “super shoe” innovation is expanding across all types of running, not just road racing.
👉 Read about the release here
🔔 What's Happening in VTLZR+
This past Wednesday, we had our most valuable call yet.
We featured Rachel Hannah, Toronto Marathon Champion, elite marathoner, registered dietitian, and sports performance consultant for Maurten.
We covered:
• Fueling strategies + daily carb intake
• Shocking electrolyte + sodium requirements
• Carb loading done right
• In-race nutrition strategies
• At-home sweat-tests
If you missed it, the full recording, slides, and other resources are now available inside VTLZR+.
Join VTLZR+ to access it + unlock all member perks!
Plus, check out our member perks, which let you save $50–75 a month at stores you already shop for running gear, food, fuel, and more.
As always, thanks for being part of this.
Keep showing up and conquering hard things.
Speak soon!
Derek
Founder & Coach, VTLZR
Lift for your mind. Run for your soul.
📩 Forward this to someone who needs a little extra motivation this week.
Questions, ideas, feedback?
Reply to this email!
